CHASM Advanced Materials came to Monderer Design to create a booth for the world’s leading exhibition for printed electronics. We worked with them to craft a message and an adjustable tagline, “Make it with AgeNT,” and eye-catching visuals that would set them apart from the crowd and revitalize their brand going forward.
CHASM's technology allows engineers to create flexible and formable materials. Not only did CHASM want to revitalize their brand and reintroduce themselves as a company, but they wanted to specifically emphasize this differentiating factor. Our final design used a curved, sweeping pattern of hexagons, reflecting the microscoping geometry of their conductive inks, combined with an organic sensibility to represent the innovations they make possible. Bright colors and transparent gradients offset clean white space for a vivid look.
We also created a brochure and inserts to complement the booth design, which would be used outside the conference as well. The "Make it with AgeNT™" mark inspired hexagon clusters for the cover and interior.